-40%
Branding & Logo Design
Branding & logo design examines the creation of visual identities that communicate the essence of a business, product, or organization. This subject focuses on the development of logos, the implementation of cohesive branding systems, and the strategic decisions behind brand differentiation. Unlike broader graphic arts, branding and logo design is dedicated to the specific principles and processes that build recognizable and effective visual markers.
To focus your reading within branding & logo design, consider looking at resources organized by process stages such as research, conceptualization, and execution, or by elements like typography and color usage. Those interested in a more practical angle may target applied branding case studies or instructional materials, while others might explore theoretical discussions of brand perception and identity. Move to the wider graphic arts category to connect with related design fields.
- -40%
Things the Brand Gurus don't want you to know (2nd Edition): A practical guide....it will make and save you money
- -40%
Identity Designed: The Process: Research, Strategy, Design, Implementation
- -10%
The Brawn of Your Brand
- -5%
Vertex Awards Volume V: International Private Brand Design Competition
- -40%
Merriam's Guide to Naming
- -40%
The Kiwi Branding Edge
- -40%
Personal Branding: 3-in-1 Guide to Master Building Your Personal Brand, Self-Branding Identity & Branding Yourself
- -40%
The Pocket Universal Principles of Branding: 100 Key Concepts for Defining, Building, and Delivering Brands
- -40%
Branding: In Five and a Half Steps
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