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Web Design: A Beginner's Guide Second Edition

by Wendy Willard

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A hands-on introduction to planning, designing, and promoting websites

$25.14 USD
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Paperback New English

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AlbakiReads Editorial

A hands-on introduction to planning, designing, and promoting websites

Organized as a beginner’s guide, this 2010 edition connects the visual and practical sides of web development. It begins with defining site requirements and documenting a project through a development proposal, then moves into core design decisions involving layout, navigation, color, typography, and images. The technical material brings those plans into code with HTML/XHTML, CSS, JavaScript, and Flash, while later coverage addresses search engine optimization, email design, and online advertising. Chapter skill lists, question-and-answer sections, notes, tips, and annotated code examples give the book a structured, instructional format.

Good fit for readers who enjoy

  • Beginning web designers building foundational design and coding skills
  • Learners who want guidance on both site planning and implementation
  • Website creators interested in introductory online promotion topics

Themes

Web design fundamentalsHTML/XHTML and CSSJavaScript and FlashSite planning and usabilitySearch engine optimization

Based on publisher information and book metadata.

Book overview

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.
Essential Skills--Made Easy!

Create professional-quality web sites in no time with help from hands-on tutorials. Fully updated to cover the latest technologies and techniques, Web Design: A Beginner's Guide, Second Edition, explains how to analyze site requirements and create a web-development proposal to plan and document your project. You'll learn how to design an attractive, easy-to-use web site, focusing on key issues such as color, layout, navigation, typography, and images. Discover how to incorporate JavaScript, cascading style sheets (CSS), HTML/XHTML, Flash, and more to take your design from mockup to code. Boosting web site traffic through search engine optimization, e-mail design, and online advertising is also covered in this fast-paced guide.

Designed for Easy Learning

  • Key Skills & Concepts--Chapter-opening lists of specific skills covered in the chapter
  • Ask the Expert--Q&A sections filled with bonus information and helpful tips
  • Notes--Extra information related to the topic being covered
  • Tips--Helpful reminders or alternate ways of doing things
  • Annotated Syntax--Example code with commentary that describes the programming techniques being illustrated

Wendy Willard is a designer, consultant, writer, and educator who has been involved in web design for more than 13 years. She is the author of HTML: A Beginner's Guide, Fourth Edition, and other books.

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