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  • Starting an Etsy Business for Dummies by Kate Shoup book cover
  • Starting an Etsy Business for Dummies by Kate Shoup book cover
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Starting an Etsy Business for Dummies

by Kate Shoup

A practical guide to setting up an Etsy shop

$20.80 USD
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AlbakiReads Editorial

A practical guide to setting up an Etsy shop

Kate Shoup’s fourth edition organizes the work of starting an Etsy business around both shop presentation and day-to-day selling. It covers product photography and short-form video, writing listings, pricing, marketing, reaching customers, and improving visibility in Etsy search. The book also addresses changes to the platform, making its advice specific to building a business within Etsy rather than to online retail in general. Its emphasis is on the practical decisions involved in bringing handmade or vintage goods to market, from preparing product pages to finding potential buyers.

Good fit for readers who enjoy

  • People preparing to open an Etsy shop for handmade or vintage goods
  • Artists and makers seeking guidance on pricing, listings, and product presentation
  • Small-business owners interested in marketing and customer discovery on Etsy

Themes

E-commerce entrepreneurshipOnline shop setupProduct presentationPricing and marketingCustomer discovery

Based on publisher information and book metadata.

Book overview

Build your own successful online business--the Dummies way

Etsy is the premiere online marketplace for distinctive handmade and vintage crafts and goods. Starting an Etsy Business For Dummies, Fourth Edition provides you with the information and tools you need to start selling successfully on Etsy. This comprehensive resource and guide will show you how easy it is to set up shop and start generating income. There are millions of people out there looking to purchase unique products, and more and more shoppers are opting for one-of-a-kind sources over big-box stores. There's never been a better time to open your own Etsy shop, and there's never been an easier way than with this book. This updated edition covers all the latest changes to the site, plus shows you how to take captivating photos and short-form videos of your products, write appealing descriptions, and set up your Etsy shop in a way that motivates buyers to click that "add to cart" button.With helpful information, tips, tools, and tricks, this book is your ultimate guide to building your own Etsy shop.

  • Learn the ins and outs of running a successful Etsy shop
  • Get tips and advice for marketing and pricing your products competitively
  • Break through the new shop barrier and start showing up in search results
  • Improve your sales on Etsy with expert info on finding your customers

This book is great for small business owners, artists, and entrepreneurs looking to build an online craft business on the Etsy platform.

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