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Resolve: Messaging To Win Back Battleground States

by Matt Grodsky

Messaging strategy for battleground politics

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Awards & Recognition

  • Critical praise

    Praise from former Arizona State Representative Lorenzo Sierra

    Direct praise describes the book as a compelling case and a sharp, practical playbook for strategic messaging in...

AlbakiReads Editorial

Messaging strategy for battleground politics

Matt Grodsky frames Democratic electoral setbacks in Arizona as a communications problem: how to make a party’s message reach the voters who can decide close contests. Drawing on his work with the Arizona Democratic Party in 2020, Adrian Fontes’s 2022 secretary of state campaign, and the aftermath of the 2024 election, the book focuses on shaping narratives for swing-state campaigns and sustaining support across multiple election cycles. Its subject is both practical and political, linking campaign messaging to the challenge of speaking to voters without losing sight of party values.

Good fit for readers who enjoy

  • Democratic campaign staff, volunteers, and political operatives seeking a battleground-state messaging framework.
  • Readers interested in U.S. political communication and Arizona electoral politics.
  • Those following Democratic campaign strategy across recent election cycles.

Themes

Political communicationBattleground-state campaigningNarrative and voter outreachDemocratic electoral strategy

Based on publisher information and book metadata.

Book overview

On November 8, 2016, Arizona Democratic volunteer Matt Grodsky felt the country shift beneath him as both his home state and nation swung right. He knew what Democrats could deliver for Americans, but their message had failed to reach voters. Winning back swing states and holding them over multiple cycles would be crucial. Based on his experience leading communications for the Arizona Democratic Party in 2020, driving messaging to elect Adrian Fontes as Arizona Secretary of State in 2022, and navigating the aftermath of 2024, Resolve offers political allies and operatives the tools to shape a narrative that resonates with the voters needed to win.

 

Required reading for fans of Democratic thought leaders and strategists, including Nate Silver, Nate Cohn, David Plouffe, Ben Wikler, Dan Pfeiffer, and Ben Rhodes, Resolve serves both as a blueprint for Democrats in battleground states and a rallying reminder that the fight for the future is far from over.

 

"In Resolve, Matt Grodsky makes a compelling case that Democrats can win through strategic messaging without compromising values. Drawing on real battleground experience, he delivers a sharp, practical playbook for communicating effectively in swing states."

- Lorenzo Sierra, former Arizona State Representative and author of Fight Like Hell: Love, Politics, and the Will to Live

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