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Prescriptive Analytics: The Final Frontier for Evidence-Based Management and Optimal Decision Making

by Dursun Delen

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A practical map of prescriptive analytics methods

$47.39 USD
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Paperback New English

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AlbakiReads Editorial

A practical map of prescriptive analytics methods

Dursun Delen presents prescriptive analytics as the branch of business analytics concerned with choosing actions under objectives and real-world constraints. The book moves across the field’s major toolsets, including optimization, Monte Carlo and discrete or continuous simulation, multi-criteria decision-making, expert systems, case-based reasoning, and emerging approaches involving deep learning and cognitive computing. Its scope is deliberately end-to-end: conceptual illustrations are paired with example problems and case studies to connect analytical models with organizational decision processes. This makes the volume less about describing data and more about structuring choices, weighing alternatives, and incorporating new information into decisions at scale.

Good fit for readers who enjoy

  • Business and analytics professionals working on decision-support systems
  • Students seeking a broad introduction to prescriptive analytics
  • Readers interested in optimization, simulation, and multi-criteria decision methods

Themes

Prescriptive analyticsOptimization under constraintsSimulation modelingDecision supportAutomated decision-making

Based on publisher information and book metadata.

Book overview

Make Better Decisions, Leverage New Opportunities, and Automate Decisioning at Scale

Prescriptive analytics is more directly linked to successful decision-making than any other form of business analytics. It can help you systematically sort through your choices to optimize decisions, respond to new opportunities and risks with precision, and continually reflect new information into your decisioning process.

In Prescriptive Analytics, analytics expert Dr. Dursun Delen illuminates the field's state-of-the-art methods, offering holistic insight for both professionals and students. Delen's end-to-end, all-inclusive approach covers optimization, simulation, multi-criteria decision-making methods, inference- and heuristic-based decisioning, and more. Balancing theory and practice, he presents intuitive conceptual illustrations, realistic example problems, and real-world case studies-all designed to deliver knowledge you can use.
  • Discover where prescriptive analytics fits and how it improves decision-making
  • Identify optimal solutions for achieving an objective within real-world constraints
  • Analyze complex systems via Monte-Carlo, discrete, and continuous simulations
  • Apply powerful multi-criteria decision-making and mature expert systems and case-based reasoning
  • Preview emerging techniques based on deep learning and cognitive computing

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