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  • The Pocket Universal Principles of Design: 150 Essential Tools for Architects, Artists, Designers, Developers, Engineers, Inventors, and Makers by William Lidwell book cover
  • The Pocket Universal Principles of Design: 150 Essential Tools for Architects, Artists, Designers, Developers, Engineers, Inventors, and Makers by William Lidwell book cover
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The Pocket Universal Principles of Design: 150 Essential Tools for Architects, Artists, Designers, Developers, Engineers, Inventors, and Makers

by William Lidwell

A compact reference across design disciplines

$15.24 USD
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AlbakiReads Editorial

A compact reference across design disciplines

This pocket edition gathers 150 design principles in a portable, illustrated reference. Its examples show how the concepts apply across varied contexts, including websites, marketing campaigns, museum exhibits, video games, and complex control systems. The cross-disciplinary scope makes the book a practical way to consult foundational design ideas in one place, with entries intended for quick navigation rather than a single project or medium.

Good fit for readers who enjoy

  • Designers seeking a portable reference to core principles across different fields
  • Artists, developers, engineers, inventors, and makers interested in design concepts and examples
  • Readers who prefer illustrated, easy-to-navigate reference books

Themes

Design principlesCross-disciplinary designVisual examplesDesign reference

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Book overview

Whether a website, marketing campaign, museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Now, there's a handy travel companion for any designer, so that you always have the essentials at your fingertips.

Portable, condensed, and armed with 150 principles, Universal Principles of Design, Pocket Edition is like a Swiss Army knife of design knowledge. Richly illustrated and easy to navigate, it pairs critical need-to-know design knowledge with visual examples of the principles applied in practice. An indispensable field reference for designers of all types, this pocket edition of the best-selling Universal Principles of Design will sharpen your design thinking and expand your sense of the possible.

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