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The Making of American Girl

by American Girl

Behind the creation of American Girl

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AlbakiReads Editorial

Behind the creation of American Girl

The Making of American Girl traces the brand’s early development, from Pleasant Rowland’s initial business plan to the opening of its first store and the creation of a magazine. Archival materials—including art, letters, and product designs—give the book a documentary focus, showing the work and artifacts behind the company’s beginnings. Its subject brings together brand history, doll design, and the growth of a business built around characters and products.

Good fit for readers who enjoy

  • Adults interested in the history of American Girl and Pleasant Company
  • Readers curious about brand development, product design, and dolls
  • Collectors or fans interested in archival art, letters, and design materials

Themes

American Girl brand historyEntrepreneurship and business developmentDoll and product designArchives and ephemera

Based on publisher information and book metadata.

Book overview

Explore the early days of the iconic American Girl brand, from developing key characters to opening the first store!

Go behind-the-scenes of the creation of one of America's most iconic brands, American Girl. From founder Pleasant Rowland's original business plan scribbled on a yellow legal pad to the culmination of her dream to add a store and a magazine, readers will discover never before seen art, letters, product designs, and so much more.

Includes material from the archives of American Girl - some of which have never before been seen by the public!

Packaged in a beautiful, sprawling coffee table book, get ready to immerse yourself in the history of Pleasant Company and American Girl.
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