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How to Sell Annuities. Second Edition: Annuity Sales Techniques, Tips and Strategies.

by Michael Bonilla

A practical guide to annuity sales

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AlbakiReads Editorial

A practical guide to annuity sales

Michael Bonilla’s second edition focuses on the working methods behind selling annuities, adding questions, tips, and statistics to its sales guidance. The description points to several practical concerns: developing sales strategies, improving workflow and process, and finding approaches to prospecting. It is aimed at the business of annuity sales rather than explaining annuities as a financial product in depth, making sales practice the organizing thread of the book.

Good fit for readers who enjoy

  • Insurance agents who sell or are considering selling annuities
  • Sales professionals seeking ideas for prospecting and workflow
  • Readers interested in practical annuity-sales strategies

Themes

Annuity salesSales strategyProspectingWorkflow and process

Based on publisher information and book metadata.

Book overview

In this second edition of "How to Sell Annuities" you will find additional insight, tips, useful questions and statistics to help you drive you practice. Writing this second edition it was clear that there was more I could contribute and the resulting new edition should be a significant improvement over the first draft. Annuities are what some industry analysts would consider the 'drug' of our industry, why? Because, once you sell your first annuity most agents never want to sell anything else. So, that being said, how can this book help your annuity sales? I'm looking for you to partake with one critical piece of information, whether that is a new strategy for selling, understanding how to improve your workflow/process and or some kind of inspiration for prospecting.
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