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Graphics Simplified: How to plan and prepare effective charts, graphs, illustrations, and other visual aids

Graphics Simplified: How to plan and prepare effective charts, graphs, illustrations, and other visual aids

MacGregor, A. J.

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Graphics Simplified is a no-nonsense guide to the preparation of effective charts and graphs and to the selection of suitable illustrations. It is intended for authors and lecturers preparing artwork for publication or projection.
The book describes seven common types of graphs, illustrates variations of each, and explains when - and when not - to use each type. The answers to a few basic questions provide the guidelines for selecting the best graphic approach for the purpose. What is the graph intended the express - trend, magnitude, rate of change? What medium is to be used - printed, television, 35 mm slides, overhead projection? The limitations of each medium will determine the size and shape of the artwork, the size and number of words that may be included, width of lines, and tone patterns. The book includes numerous helpful hints to the actual preparation of graphs and charts, including an introduction to the many graphic aids available commercially: papers, lettering guides, acetate overlays, etc.
A separate chapter discusses how to choose the style of illustration - a drawing or painting; a chart, graph, or diagram; or a photograph - and how to select and submit photographs.
Graphics Simplified is a concise guide to principles and their applications to specific projects, one that should be on the reference shelves of every teacher, scientists, and author.
Accessories:
No Accessory
Publisher
UNIV OF TORONTO PR
Bisac Major Subject
Design
Binding Type
Paperback
Country Of Origin
CA
Number Of Units
1
Length
9.21 Inches
Barcode Indicator
ISBN
Width
6.14 Inches
Publication Date
1970-01-01
Height
0.14 Inches
ISBN 10
0802063632
Weight
0.23 Pounds
Book EAN
9780802063632
Target Audiance
Adults

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