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  • Fundable & Findable: The Brand-New Way to Fix Your Nonprofit Fundraising by Kevin L. Brown book cover
  • Fundable & Findable: The Brand-New Way to Fix Your Nonprofit Fundraising by Kevin L. Brown book cover
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Fundable & Findable: The Brand-New Way to Fix Your Nonprofit Fundraising

by Kevin L. Brown

A framework for nonprofit visibility and fundraising

$30.08 USD
$50.14 USD $30.08 USD
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AlbakiReads Editorial

A framework for nonprofit visibility and fundraising

Kevin L. Brown’s book reframes stalled nonprofit fundraising as a challenge that begins before donor outreach. It presents the Fundable/Findable Framework as two connected areas of work: strengthening an organization internally through a theory of change and strategic plan, and making it easier to recognize externally through positioning and marketing communications. Donor acquisition and retention come later in this sequence. The description links this approach to building a clear brand and advancing social justice, giving the book a practical focus on organizational planning and public communication as parts of fundraising.

Good fit for readers who enjoy

  • Nonprofit leaders and teams reviewing their fundraising strategy
  • Readers interested in nonprofit branding, positioning, and communications
  • Those exploring the relationship between organizational planning and philanthropy

Themes

Nonprofit fundraisingOrganizational strategyBrand positioning and communicationsPhilanthropySocial justice

Based on publisher information and book metadata.

Book overview

More fundraising itself can't fix your fundraising.

 

Too many nonprofits are unseen, unheard, and underfunded. And to break this nonprofit starvation cycle, we must tackle the problem differently.

 

So if your income has stalled, stop chasing donations. Gather your leadership team and do this instead:

 

To get funding, be fundable internally (theory of change and strategic plan) and findable externally (positioning strategy and marketing communications) before donor acquisition and retention.

 

This breakthrough book from Kevin L. Brown gives you the proven Fundable/Findable Framework to build a clear, compelling brand that maximizes your funding and advances social justice.

 

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