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Digital Enablement and Innovation in China: A Casebook

by Pan Shan Ling Publisher: WORLD SCIENTIFIC PUB CO INC

Digital transformation through 22 Chinese case studies

Regular price $71.89 USD
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Hardcover – Large print New English

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AlbakiReads Editorial

Digital transformation through 22 Chinese case studies

Pan Shan Ling’s casebook examines how digital technology is reshaping consumer activity and business practice in China. Its 22 projects include Zhongguancun InnoWay, OFO Bicycle, Esheke and Taobao, bringing the discussion to specific organizations and initiatives. The book frames digital enablement through practical examples, making the collection relevant to questions about how technology is applied across China’s business landscape. Published in 2019, it presents a set of cases for studying consumerization and organizational transformation rather than a general introduction to computing.

Good fit for readers who enjoy

  • Researchers studying digital technology and business transformation in China.
  • Students seeking case-based material on digital enablement.
  • Practitioners interested in examples of technology use across Chinese businesses.

Themes

Digital enablementConsumerization of technologyBusiness transformation in ChinaCase studies of technology projects

Based on publisher information and book metadata.

Book overview

The casebook aims at providing the latest case materials for researchers and students who are keen to learn about the consumerization and transformation effects of digital technology. It is one of the first books covering the best practices of digital enablement in China, which has been the focus many observers among the practitioners as well as academics. The 22 projects analyzed include Zhongguancun InnoWay, OFO Bicycle, Esheke, Taobao, and more.
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