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  • Back Of the Napkin: Buying, Selling and Leasing Commercial Real Estate Simplified With Bonus Sales Technique Material by Philip A. Okun book cover
  • Back Of the Napkin: Buying, Selling and Leasing Commercial Real Estate Simplified With Bonus Sales Technique Material by Philip A. Okun book cover
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Back Of the Napkin: Buying, Selling and Leasing Commercial Real Estate Simplified With Bonus Sales Technique Material

by Philip A. Okun

A practical overview of commercial real estate

$28.40 USD
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AlbakiReads Editorial

A practical overview of commercial real estate

Philip A. Okun’s book applies a simplification approach to the practical business of commercial real estate. Its stated scope spans buying, selling, leasing, and brokering, with an additional section devoted to sales techniques. The “back of the napkin” framing signals an aim to make the subject accessible through straightforward explanations, though the description does not specify particular property types, deal examples, or techniques covered. The book’s blend of real estate transactions and broader sales material gives it a business-oriented focus for people exploring how commercial property deals are handled.

Good fit for readers who enjoy

  • People considering buying, selling, or leasing commercial real estate
  • Those interested in brokering commercial property
  • Readers seeking sales technique material applicable beyond real estate

Themes

Commercial real estateBuying, selling, and leasing propertyReal estate brokerageSales techniques

Based on publisher information and book metadata.

Book overview

 

There is an expression many of you may know: "Back of The Napkin" - This refers Technique Material to a causal analysis of basically anything. Story has it that "The Laffer Curve", which claims to show the relationship between tax cuts and government income, was drawn by Arthur Laffer in 1974 on a bar napkin to show an aide to President Gerald R. Ford why the federal government should cut taxes.

 

This book applies the same "simplification" principle to all aspects of commercial real estate. Anyone considering buying, selling, leasing, or brokering commercial real estate would be well suited to read this book. There is also an outstanding section on sales technique, which can immeasurably improve your sales success in any field.

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