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The 12 Week Year: Get More Done in 12 Weeks Than Others Do in 12 Months

by Brian P. Moran

A shorter cycle for turning goals into action

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AlbakiReads Editorial

A shorter cycle for turning goals into action

Brian P. Moran’s management guide replaces the familiar annual planning horizon with a sequence of 12-week periods. Its central framework is designed to keep attention on a smaller set of priorities and make the distance between planning and execution more immediate. The book presents the approach for both individual goals and organizational work, with an emphasis on putting plans into practice and tracking progress within each shorter cycle. Its practical focus is execution: how changing the timeframe used to set and pursue goals can reshape day-to-day decisions and follow-through.

Good fit for readers who enjoy

  • Individuals seeking a structured approach to personal goal execution
  • Managers and organizations interested in changing their planning cycle
  • Readers exploring practical management and implementation frameworks

Themes

Goal settingExecution and implementationTime managementOrganizational planning

Based on publisher information and book metadata.

Book overview

The guide to shortening your execution cycle down from one year to twelve weeks

Most organizations and individuals work in the context of annual goals and plans; a twelve-month execution cycle. Instead, The 12 Week Year avoids the pitfalls and low productivity of annualized thinking. This book redefines your "year" to be 12 weeks long. In 12 weeks, there just isn't enough time to get complacent, and urgency increases and intensifies. The 12 Week Year creates focus and clarity on what matters most and a sense of urgency to do it now. In the end more of the important stuff gets done and the impact on results is profound.

  • Explains how to leverage the power of a 12 week year to drive improved results in any area of your life
  • Offers a how-to book for both individuals and organizations seeking to improve their execution effectiveness
  • Authors are leading experts on execution and implementation

Turn your organization's idea of a year on its head, and speed your journey to success.

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