Home Genres & Styles Twisted Business: Lessons from My Life in Rock 'n' Roll

Twisted Business: Lessons from My Life in Rock 'n' Roll

by French, Jay Jay

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Book Overview Jay Jay French-founder, guitarist, and manager of the world-famous heavy metal band Twisted Sister-delivers his "bizoir" part memoir and ...

Jay Jay French-founder, guitarist, and manager of the world-famous heavy metal band Twisted Sister-delivers his "bizoir" part memoir and part business primer.

 

In addition to founding Twisted Sister, a world-famous heavy metal band that has sold more than 20 million records worldwide, Jay Jay French is one of the top entrepreneurs in entertainment. After taking over as manager in the '70s, French developed Twisted Sister into the most heavily licensed heavy metal band in history, leading the group to perform more than 9,000 shows in forty countries.

 

Part business book, part memoir, Twisted Business is an unexpected, inspiring, whirlwind story of transformation and redemption. Twisted Business follows French's adventure-filled life-from growing up in New York City in the sixties, to working as a drug dealer and struggling as an addict before quitting cold-turkey, and finally, to creating and cultivating Twisted Sister and turning it into one of the most successful brands in the world.

 

Together with his mentor, Steve Farber, a best-selling author and one of the world's top leadership and management experts, French offers unique, hard-earned tips and advice from his nearly 50 years as a musician, music business manager, and entrepreneur. French shows how, through tenacity, grit, and dedication, anyone can create their own brand, grow a successful business, re-invent themselves, or simply find success in what they love to do. Entertaining, provocative, funny, and informative, this book is the trip of a lifetime and a treasured guide for entrepreneurs, business people, and music fans alike.

Book Details Format: Paperback | Pages: 240 | Language: English | Publisher: ROSETTABOOKS LLC | ISBN: 0795300468
FormatPaperback
Pages240
LanguageEnglish
ISBN0795300468
EAN9780795300462
PublisherROSETTABOOKS LLC
Publication Date2022-11-01
AccessoriesNo Accessory
ConditionNew
Product TypeQUALITY PAPERBACK BOOKS
Weight0.96 Pounds
Length9.0 Inches
Width6.0 Inches
Height0.65 Inches
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