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Turning a Telephone Answering Service into a Call Center

by Peter Lyle DeHaan

Research on a changing service industry

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AlbakiReads Editorial

Research on a changing service industry

Peter Lyle DeHaan’s dissertation examines how telephone answering services might broaden their operations into call centers as traditional clients turn to alternative technologies. It places that proposed transition within an industry responding through approaches such as pursuing niche markets, mergers, and expanded services. The research identifies elements it considers essential to making the shift, outlines five recurring industry dilemmas, and develops an inventory of call-center characteristics. The book offers a structured look at the questions and areas of focus involved in redefining an answering service’s scope.

Good fit for readers who enjoy

  • Telephone answering service and call-center professionals interested in business transition.
  • Readers researching changes and strategic challenges in the telephone answering service industry.
  • Academic readers seeking research on service-industry adaptation.

Themes

Telephone answering servicesCall-center transitionIndustry changeBusiness strategy

Based on publisher information and book metadata.

Book overview

This dissertation by Peter L DeHaan contains academic research. If this is what you seek, here's an overview:

 

The telephone answering service industry is maturing and undergoing rapid changes. In recent years, the traditional client has been vanishing, switching to alternative technologies, bypassing their answering service. Telephone answering services have reacted in various ways, such as mergers and acquisitions, pursuing niches, or expanding their businesses' scope.

 

The conventional wisdom is that there will always be a need for the human interaction which an answering service provides. It further assumes that answering services will serve fewer clients and generate less revenue unless steps are taken to increase their reach or obtain non-traditional clients. Previous research has recommended becoming a call center to better tap and capitalize on the needs of an emerging non-traditional client base.

 

The findings of this research effort determined there were the essential elements which should be present for a telephone answering service to transition into a call center. Additionally, there were five items which are common industry dilemmas to be addressed. An inventory of significant call center characteristics was also developed. Most importantly, several areas of focus were advanced.

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