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Book Overview Now two decades old, podcasting is an exuberant medium where new voices can be found every day. As a powerful communications tool that is...
Now two decades old, podcasting is an exuberant medium where new voices can be found every day. As a powerful communications tool that is largely unregulated and unusually accessible, this influential medium is attracting scholarly scrutiny across a range of fields, from media and communications to history, criminology, and gender studies. Hailed for intimacy and authenticity in an age of mistrust and disinformation, podcasts have developed fresh models for storytelling, entertainment, and the casual imparting of knowledge. Podcast hosts have forged strong parasocial relationships that attract advertisers, brands, and major platforms, but can also be leveraged for community, niche, and public-interest purposes.
In The Power of Podcasting, award-winning narrative podcast producer and leading international audio scholar Siobh
Book Details Format: Paperback | Pages: 320 | Language: English | Publisher: COLUMBIA UNIV PR | ISBN: 0231208774
FormatPaperback
Pages320
LanguageEnglish
ISBN0231208774
EAN9780231208772
PublisherCOLUMBIA UNIV PR
Publication Date1970-01-01
AccessoriesNo Accessory
ConditionNew
Product TypeQUALITY PAPERBACK BOOKS
Weight1.0 Pounds
Length9.2 Inches
Width6.1 Inches
Height0.8 Inches
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