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Fashioning the Crown: A Story of Power, Conflict, and Couture

by Justine Picardie

Royal style as a tool of public image

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AlbakiReads Editorial

Royal style as a tool of public image

Covering British history from the First World War through 1960, Justine Picardie examines royal clothing as part of the monarchy’s public image and its response to political and social upheaval. The book ranges across three generations of the Royal Family, including Queen Mary, the future Queen Mother, and the young Princess Elizabeth. Its account also brings the couturiers into view: Hardy Amies, Edward Molyneux, and Norman Hartnell appear as figures whose private lives and, in some cases, espionage work intersected with their careers dressing royalty. Drawing on research in the Royal Archives and Picardie’s interactions with Elizabeth II and her family, the book connects fashion history with changing ideas of power and national identity.

Good fit for readers who enjoy

  • Readers interested in British royal history and biography.
  • Readers curious about fashion, couture, and the public image of the monarchy.
  • Readers interested in the relationship between clothing and political change.

Themes

Royalty and public imageFashion and soft powerBritish history, 1914–1960Couturiers and private lives

Based on publisher information and book metadata.

Book overview

"A romp through British royal fashion and image-making. Picardie makes a compelling and well-researched case that the sartorial choices of kings and queens are central to the business of modern crownship."--The New York Times Book Review

The fascinating story of a tumultuous half-century of British history as seen through royal fashion and image-making, taking the reader behind the glamour and mystique of the crown.


Fashioning the Crown tells the story of a tumultuous half-century of British history through the lens of royal fashion and image-making. Informed by Justine Picardie's entirely original research in the Royal Archives, as well her own interactions with Elizabeth II and her family, it will reveal how, from the outbreak of the First World War to 1960, the soft power of clothing played a crucial role in helping the Royal Family, and the nation, to navigate seismic changes and challenges.

Justine will take us behind the glamor and mystique of the Crown, introducing us afresh to three generations of royals, including the glamorous Queen Mary; the Chanel-wearing young flapper who would become the Queen Mother; and the little Princess Lillibet, already setting fashion trends at the age of three. Justine will reveal the crucial importance of image-making in an era of abdications and assassinations, and amidst the rise of revolutions and fascism. She will also uncover the fascinating, little-known lives of the couturiers behind the clothes.

Figures like Hardy Amies, Edward Molyneux and Norman Hartnell had secrets that they kept in the shadows--from their sexuality, to their work in espionage--even as they dressed some of the most recognizable figures in the world. Fashioning the Crown will present a secretive institution in a captivating new light.
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