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All Consuming: Why We Eat the Way We Eat Now

by Ruby Tandoh

How food became a cultural obsession

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AlbakiReads Editorial

How food became a cultural obsession

Ruby Tandoh charts the shift from food as an everyday necessity to a constant subject of media, commerce, and conversation. The book moves across cookbooks, television, restaurants, social media, supermarkets, wellness drinks, and changing dining habits to examine the forces that shape contemporary tastes. Its wide lens connects familiar food trends—from viral restaurant culture to the modern dinner party—with social, economic, cultural, legislative, and demographic influences. The central question is not only how eating habits have changed, but how much of what we like is shaped by the systems and trends around us.

Good fit for readers who enjoy

  • For readers interested in food culture beyond recipes and cooking technique.
  • For readers curious about how media, commerce, and social trends influence everyday tastes.
  • For readers who enjoy cultural histories spanning restaurants, cookbooks, television, and supermarkets.

Themes

Food culture and identityMedia and consumer trendsThe shaping of tasteFood’s social and economic context

Based on publisher information and book metadata.

Book overview

A NEW YORK TIMES NOTABLE BOOK
Food dominates our every waking minute: Hype restaurants. Allrecipes. The Great British Bake Off. In this dazzling cultural history, bestselling food writer Ruby Tandoh (author of Cook As You Are) traces how--and why--we've all become foodies.


"Ruby Tandoh is a genius and All Consuming is everything." --Bryan Washington, author of Family Meal

"A fascinating, sometimes shocking, eye-opener that is also brilliantly funny." --Claudia Roden

How, in the space of a few decades, has food gone from fact of life to national past time; something to be thought about--and talked about--24/7?
In this startlingly original, deeply irreverent cultural history, Ruby Tandoh traces that transformation, exposing how cult cookbooks, bad TV, visionary restaurants, and new social media have all wildly overhauled our appetites. All Consuming explores:
-The rise of the TikTok food critic
-What makes a hype restaurant go viral
-Bubble tea's world domination
-The dream of the modern dinner party
-The limits of the cookbook
-The history of the supermarket
-Wellness drinks--and where they come from
-The rise and fall of the automat

Our tastes have been radically refashioned, painstakingly engineered in the depths of food factories, and hacked by craveable Instagram recipes. They've been pulled into supermarket aisles and seduced by Michelin stars, transfixed by Top Chefs and shaped by fads. A deep dive into the social, economic, cultural, legislative, and demographic forces that have reshaped our relationship with food, All Consuming questions how our tastes have been shaped--and how much they are, in fact, our own.
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