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AI and the Future of Smart Marketing: The Game Changer for The Modern Business

by Tamil Selvi K Ganesan

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AlbakiReads Editorial A concise introduction to AI’s expanding role in marketing

A concise introduction to AI’s expanding role in marketing

Positioned as an overview of AI-enabled marketing, this book examines how businesses can use artificial intelligence to make brand outreach more efficient, targeted, and personalized. It centers on AI as a practical force in modern marketing, particularly in helping brands connect with intended audiences at more relevant moments. The book frames the subject around an ongoing business question: not whether AI will enter marketing, but how extensively it may shape marketing practice. Its scope is broad, emphasizing the changing relationship between technology, customer connection, and brand communication.

Good fit for readers who enjoy

  • Business professionals exploring AI applications in marketing
  • Marketing learners seeking a broad introduction to AI-driven outreach
  • Entrepreneurs interested in more targeted and personalized brand communication

Themes

Artificial intelligence in marketingAudience targetingPersonalizationMarketing efficiencyBusiness technology

Based on publisher information and book metadata.

Book Overview Marketing is everywhere, and it's only going to get bigger. As the world changes, one question keeps coming up-is AI the future of Smart ...

Marketing is everywhere, and it's only going to get bigger. As the world changes, one question keeps coming up-is AI the future of Smart marketing?

AI is now stepping in, offering new ways to make those connections faster, smarter, and more personal than ever before. With endless possibilities ahead, This book explores how AI can be used to make marketing smarter and more efficient, helping brands reach the right people at the right time.

The question isn't whether AI will be part of marketing; it's how far it will take us.

Book Details Format: Paperback | Publisher: HARPERCOLLINS 360 | ISBN: 9798895883
FormatPaperback
ISBN9798895883
EAN9798895883372
PublisherHARPERCOLLINS 360
Publication Date2024-12-30
AccessoriesNo Accessory
ConditionNew
Product TypeQUALITY PAPERBACK BOOKS
Weight0.43 Pounds
Length8.5 Inches
Width5.5 Inches
Height0.34 Inches
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